A FRACTIONAL-CXO & CSO RELATIONSHIP WITH PAIGN MGMT
Let’s put marketing back into the hands of the marketers.
After 20+ years as consultants—and 20+ years fixing MarTech communications and idea breakdowns—the founders of Paign MGMT partnered with Sharpen to transform their proprietary practice into a genre-defining SaaS product.
PAIGN MGMT is a comprehensive campaign-metadata management tool that offers an omnichannel view of all your marketing efforts that is both customer centric and AI-ready. And with no competitive tools in the market which likewise capture marketing metadata & connect their myriad dimensions to measure campaign effectiveness, the Sharpen brought all their expert tools to bear. From business analysis, MVP definition, feature prioritization, user-experience and user-interface design, branding, and even investor relations, our team jumped in at every level to turn this great idea into an amazing product.